eurodipity

Back in 1957, British European Airways launched a flight between London and Valencia; their promotion of the new destination included a promotional name for Alicante ’s coast, "Costa Blanca". Few Spaniards know that the name ’Costa Blanca ’ is in fact a truly English creation.

Within the next few years villages such as Torrevieja became popular destinations. Many of those tourists loved Torrevieja so much that they decided to settle there, and nowadays less than 50% of the population are natural-born Spaniards.